hen tasked with creating a bottle series for any type of drink, I was excited to take on the challenge. For this assignment, I needed to find a bottle that suited our brand, design the bottle label, determine the packaging, and create the label for that packaging. Since I ran cross country and track in high school, I decided to create a drink specifically for runners.

Runner's High is a sports drink designed for use after a workout to help replenish electrolytes and other necessary nutrients. It is named after the euphoric feeling that runners may experience following an intense workout. Both the label and packaging feature bright colors to help maintain a positive mood after exercise. Each label also includes an inspirational quote from a famous runner to encourage users.